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Mar 25
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Successful Fundraisers Rely on Modern Technology

By | Accounting, Accounting Software, Fundraising, Fundraising Software, Nonprofit, Technology, Uncategorized | No Comments

Recent studies indicate that successful fundraisers rely on modern technology to support both short and long-term fundraising goals. This study, “The Future of Fundraising in the AI Era,” published by the Blackbaud Institute, surveyed 559 nonprofits on their fundraising efforts. The results indicate that organizations with digital maturity and a long-term fundraising perspective are most successful in meeting their goals. Here’s a look at their findings and the implications for nonprofits of all sizes.

Most Fundraisers Meet or Exceed Their Targets

One of the most exciting findings from the study is that most of the fundraisers who responded met or exceeded their targets, with 53% experiencing growth and 24% indicating steady numbers.

How did they do it? Without a doubt, digital maturity plays an important role in fundraising success. Digital maturity may be defined as a mindset that incorporates technology across all aspects of work. Technology isn’t seen as a separate platform but rather as an integral part of the workflow.

For fundraisers, this means using technology to solicit donations now but also to cultivate long-term relationships that lead to future gifts. Technology provides an important service, automating marketing and outreach, enabling highly specific targeting, and helping fundraisers maximize limited time and budgets.

Revenue Streams and Missed Opportunities

Another aspect of the study examined revenue streams. Non-education nonprofits focused on four revenue streams: government grants, major donations, individual donations, and foundation grants. What’s missing from this list is peer-to-peer fundraising. Although 61% of survey respondents reported using peer-to-peer fundraising, the remaining 39% did not, representing a potential missed opportunity.

Digital Maturity Stages and Fundraising Success Are Linked

One of the most important findings from the study is the link between an organization’s digital maturity and its fundraising success. The greater an organization’s digital maturity, the more likely it is to meet or exceed its fundraising targets. There is also a compelling link between digital maturity and year-over-year revenue growth.

Many organizations have embraced nonprofit accounting software. Nonprofit accounting and financial management, fundraising and donor management software, and grant and contract management platforms enabled fundraisers to use powerful automation and reporting features to improve their targeting and reach. This software, some of it AI-enabled, allows nonprofits to do more with the same team as before.

Sage Intacct, for example, offers Sage Intacct Fundraising powered by DonorPerfect to automate, modernize, and accelerate fundraising with personalized donor communications. The Intelligent GL feature uses AI to continuously monitor accounting. It can pick up anomalies in transactions. These features, when taken together, help build transparency and trust with constituents. That transparency and trust support fundraising activities.

Technology Opportunities

Given the clear link between digitally mature organizations and fundraising success, nonprofits should seek to maximize technology opportunities. But how can you do this with limited time and budget?

A few tips:

  • Maximize the use of existing technology. Many nonprofits have great resources already at their disposal, but they aren’t using them to their full advantage. Explore your existing software platforms. Are you using all the available features?
  • Set aside training time. Training goes hand-in-hand with technology use. Employees will only use technology that they feel comfortable using. You can help them overcome any barriers to adoption and use by including more training in your schedule. Consider surveying your staff to find out what they want to learn, then planning training around users’ wants and needs.
  • Explore integrations. Integration means systems that work together. They share information seamlessly, allowing you to do more with less work. Integrating accounting, finance, fundraising, and donor management platforms can provide better reports and personalization to improve fundraising activities.
  • Work with external vendors and consultants. If you already work with a technology vendor, don’t hesitate to call upon them for training and advice. Finding and working with a nonprofit consultant is a good idea too. They can help you pinpoint weaknesses in your current systems and find ways to improve them so that your organization can make the most of its existing technology resources and invest wisely in new ones.

It’s become clear that thriving organizations are those that use technology effectively. It’s not that they’ve invested the most money in the latest and greatest software packages. It’s that they have found useful ways to include technology in their daily workflows. They make the most of what they have, and they aren’t afraid to explore new ways to use technology, such as AI, in their fundraising efforts.

Welter Consulting

Welter Consulting bridges people and technology together for effective solutions for nonprofit organizations. We offer software and services that can help you with your accounting needs. Please contact us for more information.

Jun 13
0

The Art of Accounting Storytelling: Use Storytelling Techniques for Effective Presentations

By | Accounting, Accounting Software, Nonprofit, Uncategorized | No Comments
Person giving accounting presentation via a large computer monitor, Accounting Storytelling

Once upon a time …

Your mind probably raced back to childhood at that phrase, to many pleasant memories of adults reading stories to you. The human mind is hardwired to listen to stories, and our brains naturally gravitate toward the time-tested framework of a story: a beginning, middle, and end; a hero on a quest; a villain who tried to stop the hero; and the wise guide who helps the hero overcome the challenges.

Financial professionals may think that storytelling techniques are for sales, marketing, and donor relations, but they also offer a rich framework with which to share information so that it is understood and remembered. Let’s examine the art of storytelling and how accountants can leverage this method for better communications.

Why Use a Story Framework for Financial Presentations?

Every accountant or financial professional must present numbers. Whether it’s presentation budgets to stakeholders or reviewing the annual report with the board, at some point this year you will be asked to present to a group.

Part of the art of presenting wisely is engaging the audience’s attention. Accountants may face a significant challenge when presenting numbers because not everyone in the group understands basic accounting concepts. To have your point understood and remembered, you may need to use creative methods to share information. This is where storytelling techniques come into play.

Everyone has heard stories. We watch movies and television shows, we read books and see plays. We know the framework of a good story. It is burned into our subconscious mind through thousands of repetitions over the course of a lifetime. Tapping into this framework to share financial information helps engage your audience and share information in ways they can easily grasp.

Accounting Storytelling Framework

So just how can you use a storytelling framework for your numbers-based presentation? Think of the hero’s journey. Every hero starts off on a quest. Luke Skywalker set out to return R2D2 and the Death Star plans to the Rebels to thwart Darth Vader and the evil empire. That was his quest and the hero’s journey unfolded in two hours of adventure that has kept audience spellbound for decades.

Now you may not be a Jedi knight, but you are the ninja of accounting, so let’s apply this framework to a common scenario: presenting budgets to stakeholders. In your accounting story, you must first explain the challenges from the audience’s perspective. You must see the information through their eyes and focus on what is important and memorable to them.

What information are you sharing with them? What is the story behind the numbers? Focus on the narrative flow around the data. What is the high-level takeaway, and what is the story inherent in the information?

Good stories paint visual pictures in the mind of the audience. You can do this with your data by using data visualizations such as graphs and charts. The old saying that a picture is worth a thousand words is true when it comes to presenting accounting or financial data.

Using Your Accounting Software to Craft a Compelling Story

The right accounting software plays an important role transforming basic data into stories through data visualizations. Does your software help you create various charts, graphs, and other visualizations for compelling presentations, or do you spend hours exporting data into spreadsheets and crafting visuals from imported data?

If the latter describes a typical scenario, it’s time to consider updating your software. Newer government accounting software and nonprofit accounting software provides robust data visualizations. It can really make a significant difference not only in how you present but in the impact your presentation has on the audience.

Using storytelling techniques to share financial information may seem far-fetched, but it’s a time-tested method for helping audiences engage and connect with information. Try it and become the hero of your finance team

Welter Consulting

Welter Consulting bridges people and technology together for effective solutions for nonprofit organizations. We offer software and services that can help you with your accounting needs. Please contact us for more information.

Jun 14
0

2022 Updates to GAAP Standards

By | Accounting, FASB, Nonprofit, Uncategorized | No Comments

person using calculator at desk with spreadsheetsWe typically report on changes to GAAP standards as they arise. This year has been a particularly active one with numerous changes impacting leases, gifts in kind, reference rate reform, and costs associated with cloud computing. Below are the highlights; for specifics, see the linked information.

Topic 842: Lease Standards

FASB 842

Although the standard was presented six years ago, it must now be fully implemented for all entities reporting on a GAAP basis for calendar year 2022 and fiscal years ending in 2023. The accounting standards for lessors has not changed. However, there are several changes for lessees which must be included on the balance sheet.

Lessees’ commitments and rights can now be recognized on the balance sheet as a liability for the total payments made throughout the term of the lease. The “right to use” the asset can also be recognized as a liability on the balance sheet.

Lease classifications have also changed. Instead of operating and capital leases, they are now to be classified as operating or financing.

Topic 958: Gifts-In-Kind

Update 2020-07

Effective for all entities for calendar year 2022, reporting after June 15, 2021, there are changes to reporting gifts-in-kind (GIK). The standard to determine whether something is a gift hasn’t changed, but the reporting requirements have been updated.

You will need to disclose specific information for each category:

  • Your organization’s policy for gifts-in-kind.
  • Potential donor-imposed restrictions on GIK.
  • How you arrived at the value determination and fair market value.
  • Whether GIK was monetized or utilized.

For more information, please read: An Overview of Gifts—In-Kind

Reference Rate Reform

Topic 848

ASU 2020-04

LIBOR, or the London Inter-Bank Offer Rate, has been the norm since the 1980s as a reference rate for interest. Now, however, it is being retired as a point of reference. This change is effective March 2022 through December 2022 and impacts many loans, leases, and derivatives.

The current GAAP requirement is that entities analyze whether a change in interest rate for a loan is a debt modification or debt extinguishment. This is time-consuming and can be quite complicated. Refer to ASU 2020-04 for helpful tips to make the transition easier and smoother.

Cost Associated with Cloud Computing

ASU 2018-15 Subtopic 350-40

This change is effective for nonpublic entities for the calendar year 2021 and fiscal years ending in 2022. Entities may choose to apply it either prospectively or retrospectively.

Cloud computing software is used on a licensing arrangement. Either the license is a subscription or a license. Licenses are usually recorded as an intangible asset for the software license and a liability for remaining payments due. For subscription-based cloud software, it is expensed as incurred.

For more information on this topic, read: New FASB Cloud Computing Standard Reduces Complexity.

Need Help Navigating GAAP Changes?

If you’d like some assistance navigating these GAAP changes, we’re here to help. We can also assist you with choosing the right nonprofit software to make accounting, including following accepted best practices, and implementing changes to your general ledger and overall accounting software.

Welter Consulting bridges people and technology together for effective solutions for nonprofit organizations. We offer software and services that can help you with your accounting needs. Please contact Welter Consulting at 206-605-3113 for more information.