With Millennials being the largest generation in the workforce, it’s no surprise that recruiters have been working diligently to understand the needs and wants of this generation. HR departments around the country have discovered and implemented strategies to connect with Millennials to recruit and retain them. It just may be time that a new generation takes the spotlight: Generation Z.
Recently, Jason Dorsey, from The Center for Generational Kinetics, enlightened the audience at AICPA Not-for-Profit Industry Conference with an overview of what Gen Z is all about, and what that means for everyone else.
Here are the top six takeaways shared from Dorsey regarding Gen Z and the workforce:
Who is Gen Z? The Center for Generational Kinetics defines generations by life experiences and geographies – not a span of time. Gen Z is a group of individuals born 1996 to present date.
- Work Ethic: There’s hope for the future with Gen Z. Dorsey shared that Gen Z is anticipated to “leapfrog Millennials in the workplace due to their higher work ethic and lower expectations.” This is key to takeaway, as early Gen Zers are already out in the workforce and many are available for hire.
- Money Management: A major difference between Gen Zers and Millennials is the recession. Gen Zers are not as conservative with money, since they didn’t experience as much of the recession as Gen Yers.
- All the Technology: Gen Z is far more technology savvy than the technology-dependent Gen Y (Millennials). If you’re looking to hire a well-rounded, technology-savvy individual, then don’t overlook this generation of digital natives.
- Attention Span: According to our 2017 Member Professional Development Study, the attention span across Gen Yers, Gen Xers, and Baby Boomers peaks from 30-minute educational courses to one-hour courses. Members of Gen Z are expected to have even less of an attention span, so fast-paced environments will work well for these individuals.
- Driver of Key Trends: With an entrepreneurial spirit, Gen Zers are going to be key in driving trends, which can benefit your organization in brainstorming new solutions, creative content, and money management.
If your nonprofit is looking to grow, then the needs and talent of this generation shouldn’t be ignored – they’re ready to get their hands dirty and take your organization to the next level!
Take a look at Welter Consulting’s previous blog post for some fantastic ideas regarding retaining millennials and other generations, Attract and Retain the Best Employees with Job Flexibility Offers. Also, don’t miss out on attracting a board member from all generations and professions. Check out Millennials: Ready, Willing, and Able to Serve on Your Board for more information.
Welter Consulting bridges people and technology together for effective solutions for nonprofit organizations. We offer software and services that can help you with your accounting needs. Please contact Welter Consulting at 206-605-3113 for more information.